Office - 98B, Udyog Vihar, Phase V, Gurgaon,
Haryana - 122016
Haryana - 122016
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May 29, 2024 | Team Ink Revenue
The digital marketing and advertising firm known as InkRevenue was established by two friends who shared a passion for the field. Saksham Khanda and Aditya Saraswat, the company's founders, possess extensive knowledge of advertising and marketing technology. After trying a few different ideas, they discovered that InkRevenue was their most successful endeavour.
They saw a gap in the advertising market where website owners struggled with revenue optimization. InkRevenue's founders have a low-capital approach to building their company, and the company has been bootstrapped from the beginning without any funding from outside sources.
InkRevenue stands out from its rivals thanks to a number of distinctive selling points. InkRevenue, an internal delivery platform, enables faster and better service without requiring external resources. The company places a high value on providing excellent customer service and revenue optimization for website publishers, which competitors in the industry frequently ignore.
Additionally, InkRevenue is able to supply traffic from any location because it maintains a global traffic inventory.
At InkRevenue, we recognize the significance of fostering a harmonious blend of work and personal life for our team's success. Our co-founders, Aditya Saraswat and Saksham Khanda, emphasize initiatives like hybrid work options, engaging team events, and a supportive work culture aimed at promoting happiness, creativity, and productivity among employees.
As far as future possibilities, InkRevenue plans to expand its presence in SouthEast Asia, Middle East Asia, and Tier 1 nations. Additionally, the company intends to use AI and automation to improve its services.
The founders graduated from the Indian Institute of Technology, New Delhi, with degrees in chemical engineering. During their education, they participated in various research projects, which cultivated a passion for technology and innovation. Their desire to work independently and live freely inspired them to pursue entrepreneurship, regardless of the industry.
Retaining top employees and scaling inventory setup were key challenges InkRevenue had to overcome. Looking ahead, the company’s vision is to build global teams and expand its footprint to over 50 countries, while continuing to modernize its offerings and support publishers in achieving their goals.
To assist website publishers in achieving their business goals, the company is committed to providing exceptional client support and revenue optimization.